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5 Lighting Tips to Improve your Videos

Few do-it-yourself video creators realize the importance of good lighting in their videos, yet lighting is one of the most critical phases of the video process. You can create cinematic videos using just your smartphone without having to invest in expensive equipment if you know these five lighting principles.

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Creative Theory Creative Theory

Your Business Will Benefit From Videography: 4 Benefits You Will See

Videography is a great way to capture your business’s best moments and showcase your brand. It can also be a great tool for building trust with your clients, giving them an insight into how you work, and making it easier for them to connect with the people behind your brand.

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Creative Theory Creative Theory

5 Tips for Directing Actors that Will Make Your Film-Making Easier

Directing actors can be an incredibly challenging task. Understanding the nuances of human behavior, and knowing how to get the most out of your cast is anything but easy. However, once you understand the principles involved and follow a few handy tips, it will be easier than ever before.

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Creative Theory Creative Theory

How to Make Your Screenplay Better: The 5 Subtle Details You Overlook

What makes a screenplay great isn’t a formula or a procedure – it’s a combination of thousands of small decisions made throughout the process. Screenwriting can be a challenging and slightly frustrating process, but with the right attitude (and a little bit of help), it can also be an incredibly rewarding and creative one.

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Creative Theory Creative Theory

Why You Should Consider Using a Film Studio To Create Your Video Content

You probably spend a lot of time watching videos online and in TV shows and movies. From viral YouTube clips to premium movie trailers and original TV episodes, video content is everywhere. That means your brand needs to be there too. One way you can do that is by creating video content with a film studio.

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